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Dynamically Change Local Phone Number using RTP

February 2, 2016 | by

Personalization is everything – we figured this out a long time ago. With that being said, it’s still surprising to me that every time I need immediate assistance, it is so hard to find the relevant local phone numbers on a website. Good thing we have Marketo Real-Time Personalization (RTP) installed on www.marketo.com.  We can … Continue reading “Dynamically Change Local Phone Number using RTP”

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Integrating the SoundCloud player with the Munchkin API

December 21, 2015 | by

SoundCloud provides an incredible audio hosting platform, with rich analytics and functionality for everything from aspiring indie rock acts, to EDM artists at the top of the music industry, to storytelling podcasts.  Along with the incredible native functionality of the platform comes a world-class API program to move your data and track listening behavior.  This is … Continue reading “Integrating the SoundCloud player with the Munchkin API”

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Guest Post – Direct SQL Connectors to the Marketo Database

December 7, 2015 | by

This is a guest post from Sumit Sarkar of Progress, Inc.   SQL connectors to Marketo database Marketo has well documented APIs for accessing data.  However, sometimes organizations need direct SQL access.  We are seeing the lines blur at Marketo shops between Marketing and IT which is increasing the demand for standards based SQL connectivity. … Continue reading “Guest Post – Direct SQL Connectors to the Marketo Database”

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Polling for Activities using REST API

November 20, 2015 | by

Earlier this year we published this post that described how to poll for lead changes within Marketo.  This post is similar, but this time we’ll poll for activities. Activities are a core object in the Marketo Platform. Activities are the behavioral data that is stored about every webpage visit, email open, webinar attendance, or trade show … Continue reading “Polling for Activities using REST API”

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Marketo REST API Exception and Error Handling: Part 2

October 30, 2015 | by

Read Part 1 here For the most part, errors received back from the Marketo REST API will not be automatically recoverable.  However, there are a handful of cases where you can recover automatically, or ensure you never see a certain type of error. Request-Size Errors As we looked at in the last post of this … Continue reading “Marketo REST API Exception and Error Handling: Part 2”

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