This is the first of a series of articles that explain how to leverage the Power BI technology built into Microsoft Excel to create a true self-service business analytics experience with Marketo. With the concepts covered in these articles, you’ll be able to: Import data from Marketo into Excel Import and combine data from other … Continue reading “Excel Integration Part 1: Extract & Shape Marketo Data Using Power Query”
Swagger-codegen is a powerful Java library which can generate both server stubs and API clients from swagger definitions. This can dramatically ease the difficulty and cost of generating clients for any specific language. To get started and generate your first client, you’ll first want to grab an instance-specific copy of one of Marketo’s Swagger Definitions. … Continue reading “Using swagger-codegen with Marketo”
For the summer 2016 release on September 23rd, there are three developer-oriented features being released. Email 2.0 Support in the REST API All pre-existing Asset APIs which were only compatible with v1.0 Emails and Templates are now enabled for use with v2.0 email assets. Push Lead to Marketo Push Lead is an alternate lead synchronization method … Continue reading “Summer 2016 Updates”
Our engineering team has been busy building out new REST endpoints and creating wonderful ways to extend the Marketo Platform. To keep pace with this innovation, and help improve the overall developer experience, we have given our site a makeover. Let’s go through a few of the highlights! REST API Endpoint Reference All new endpoint … Continue reading “Welcome to the New Marketo Developer Website”
REST API Asset API – Web Pages Landing Pages are now exposed via fifteen new endpoints which will allowing creating, updating, deleting, cloning and draft management for landing pages. Landing Page templates now also have draft management endpoints exposed Get Landing Pages Get Landing Page by ID Get Landing Page by Name Create Landing Page Update … Continue reading “Spring 2016 Updates”
So you like the idea of using Zapier with Marketo, but need help getting started? Good news! Zapier has just released a number of example Zaps for Marketo that allow you to get going quickly.
This article explains in detail how to integrate Marketo with potentially over 500 Cloud Apps, thanks to Zapier.
Here is a question that we are repeatedly asked by our developer community: “How do I get a list of past activities for an individual lead?” Up until recently, there was no straightforward way to accomplish this using the REST API. But now there is! The Winter 2016 release of our REST API contains a … Continue reading “Retrieve Activities for a Single Lead using REST API”
REST API Asset API – Programs Programs are now being exposed through a new set of endpoints which will allow creating, updating, deleting and cloning of programs. There are also additional endpoints to get Tags and Channels in order to correctly create and tag new or existing programs remotely. There are also Approve and Unapprove Program … Continue reading “Winter 2016 Updates”
Personalization is everything – we figured this out a long time ago. With that being said, it’s still surprising to me that every time I need immediate assistance, it is so hard to find the relevant local phone numbers on a website. Good thing we have Marketo Real-Time Personalization (RTP) installed on www.marketo.com. We can … Continue reading “Dynamically Change Local Phone Number using RTP”