Redirect

June 29, 2016 | by

The RTP Redirect API allows you to redirect segmented audiences to a target URL. You must become a Web Personalization customer and have the RTP tag deployed on your site prior to using the User Context API. RTP does not support Account Based Marketing named account lists. ABM lists and code only pertain to the … Continue reading “Redirect”

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Get Visitor Data

June 29, 2016 | by

This method is used to get real-time visitor identification data. You must become a Web Personalization customer and have the RTP tag deployed on your site prior to using the User Context API. RTP does not support Account Based Marketing named account lists. ABM lists and code only pertain to the uploaded account lists (CSV … Continue reading “Get Visitor Data”

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Dynamic Content

June 29, 2016 | by

This function calls RTP to check for matched real-time campaigns. If “autoRender” parameter is passed as true, then this function will automatically render the content in the designated DOM element. You must become a Web Personalization customer and have the RTP tag deployed on your site prior to using the User Context API.   Parameter … Continue reading “Dynamic Content”

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Custom Data Events

June 29, 2016 | by

This method sends custom events for tracking and real-time personalization. It can be used to send third-party data, or to trigger your own custom event based on the visitor behavior. Custom data events are counted once in a visitor’s session. You must become a Web Personalization customer and have the RTP tag deployed on your … Continue reading “Custom Data Events”

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Web Personalization

June 9, 2016 | by

The Web Personalization JavaScript API extends the platform’s automated personalization capability. It allows for event tracking and dynamic customization of a webpage. Additional capabilities: Custom Data Events, Dynamic Content, Get Visitor Data, Exclude Tag for Specific Bots. You must become a Web Personalization customer and have the RTP tag deployed on your site prior to … Continue reading “Web Personalization”

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React Native

August 18, 2022 | by

This article provides information on how to install and set up Marketo’s native SDK to integrate your mobile app with our platform. Contents Prerequisites SDK Integration Android SDK Integration iOS SDK Integration Native Module Installation Instructions Create Native Module Bridge Initialize Marketo Framework Configure Push Notifications Adding Test Devices Add common constants Prerequisites Add an … Continue reading “React Native”

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Excel Integration Part 2: Build Advanced Marketo Reports and Data Visualizations Using Power Pivot and Power View

February 2, 2017 | by

This is the second in a series of two articles that explain how to leverage the Power BI technology built into Microsoft Excel to create a true self-service business analytics experience with Marketo. With the concepts covered in these articles, you’ll be able to: Import data from Marketo into Excel Import and combine data from … Continue reading “Excel Integration Part 2: Build Advanced Marketo Reports and Data Visualizations Using Power Pivot and Power View”

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Excel Integration Part 1: Extract & Shape Marketo Data Using Power Query

October 18, 2016 | by

This is the first of a series of articles that explain how to leverage the Power BI technology built into Microsoft Excel to create a true self-service business analytics experience with Marketo. With the concepts covered in these articles, you’ll be able to: Import data from Marketo into Excel Import and combine data from other … Continue reading “Excel Integration Part 1: Extract & Shape Marketo Data Using Power Query”

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getMObjects

June 30, 2016 | by

Retrieves one or more MObjects using a combination of criteria consisting of: Zero or one unique ID, either the Marketo ID or external ID Zero or more attribute filters as name/value/comparison trios Zero or more associated object filters as object name/ID pairs Returns a list of matching MObjects, all of a single type, up to … Continue reading “getMObjects”

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