Important Change to Activity Records in Marketo APIs March 1, 2017 Note: This post will be updated to reflect changes made to activity records returned by the API due to migration to new infrastructure.
With the rollout of Marketo’s next-generation Activity Service beginning in Septmeber, we will be unable to enforce the uniqueness or presence of the integer “id” field in activities, data value changes, or lead deletion ... Read More >
Internet of Things for Marketers with IFTTT and Zapier June 20, 2017 The Internet of Things (IoT) is the inter-networking of connected devices, appliances, wearables, vehicles, etc. with embedded electronics, software, sensors, and network connectivity that enable these objects to collect and exchange data with cloud information systems. These technologies are growing and trending so fast that they will impact how we live, how we work and ... Read More >
Spring 2017 Updates June 16, 2017 In the Spring 2017 release, we are adding the ability to bulk extract lead and activity object data asynchronously, and to manipulate named account lists. See the full list of updates below.
Lead Database APIs
Bulk Extract of Leads
New endpoints to support extraction of leads in bulk. Specify record selection criteria using a variety of options. Details can ... Read More >