Using the Marketo REST API with Boomi: Getting and Storing a REST Authentication Token

January 26, 2015 | by

Setting up an automatic export of leads that meet a certain criteria is a very common use case with Marketo. Although this can’t currently be done in the Marketo interface, its pretty straightforward to accomplish using the a 3rd party tool like Dell Boomi, a static list with some data management campaigns, and the Marketo … Continue reading “Using the Marketo REST API with Boomi: Getting and Storing a REST Authentication Token”

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Send RTP Recommendation Engine Clicks to Google Analytics

January 22, 2015 | by

Here is a solution for Marketo Real-Time Personalization (RTP) users to see clicks from the Content Recommendation Engine within Google Analytics. Once a visitor clicks the Content Recommendation bar, an event is sent to Google Analytics under Event Category “RTP-Recommendations”. In Analytics, the Recommendation Text (as it appears in the bar) will be appended to … Continue reading “Send RTP Recommendation Engine Clicks to Google Analytics”

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Highlighting Open Source Projects Built on the Marketo Platform: Part Two

January 20, 2015 | by

This is the second post in an ongoing series highlighting open-source projects built around the Marketo platform by the developer community. The first post in this series is available here. We maintain a list on Marketo’s GitHub account where we track client libraries and projects created by the Marketo developer community. Below are three projects … Continue reading “Highlighting Open Source Projects Built on the Marketo Platform: Part Two”

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Highlighting Open Source Projects Built on the Marketo Platform

January 2, 2015 | by

This will be the first post in an ongoing series highlighting open-source projects built around the Marketo platform by the developer community. We maintain a list on Marketo’s GitHub account where we track client libraries and projects created by the Marketo developer community. Below are three projects developed around the Marketo REST and SOAP APIs. … Continue reading “Highlighting Open Source Projects Built on the Marketo Platform”

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